₹5.91 Lakh
Total Project Cost All-in setup with equipment, branding & training.
Franchise Opportunity
Start Your Own Eat Nation Franchise
Join India’s fastest-growing pure-veg rice bowl & tiffin service, powered by Sarjena Foods Pvt. Ltd. with 10+ years of proven success.
Simple operations | low manpower | high demand.
About Eat Nation
Wholesome, Homestyle, Hassle-Free
At Eat Nation, we make everyday meals wholesome, homestyle, and hassle-free. Designed for busy professionals and families, our meals combine nutrition, variety, and affordability.
Backed by Sarjena Foods Pvt. Ltd., trusted by Reliance, Metro, Air India, Walmart and thousands of customers, Eat Nation brings restaurant-quality food in a scalable, standardized format.
Our Vision & Mission
Shaping the Future of Indian Food Service
Our Vision
At Eat Nation, our vision goes beyond serving food — we aim to revolutionize India’s QSR industry by becoming the most trusted pure-veg food franchise brand. We focus on innovation, consistency, and scale, creating opportunities for entrepreneurs to grow while serving wholesome, homestyle meals across the country.
Our Mission
Our mission is simple: deliver nutritious, affordable, and high-quality meals that match India’s fast-paced lifestyle. With standardized SOPs, centralized kitchens, and franchisee-first support systems, we empower partners to scale confidently, ensuring every meal served is fresh, consistent, and full of care.
Products We Serve
Diverse Menu, United Delight
Eat Nation brings together a variety of pure-veg meals that suit India’s fast lifestyle — combining taste, nutrition, and affordability in every bite.
Quick Meals
Fast, wholesome, and filling everyday combos.
Pav Delights
Classic Indian pav served with flavorful fillings.
Thali
Traditional Indian thali with balanced portions.
Rice Bowls
Our hero product — wholesome, pure-veg rice bowls.
Desserts
Sweet finishes to complement every meal.
Why Eat Nation?
Quick Meals, Thalis & Rice Bowls - One Simple Philosophy
Whether it’s a Quick Meal on the go, a homely Thali, or a wholesome Rice Bowl - Eat Nation makes everyday eating simple, stress-free, and portion-perfect.
- ✅ Simplicity in Choice - No bread variety or endless gravies, just the food you actually want
- ✅ Portion-Perfect - Calculated serving sizes reduce waste & keep you satisfied
- ✅ Nutritious & Balanced - Wholesome meals designed for both taste & health
- ✅ Time-Saving - Fast decisions, quick delivery, no overthinking
Why Rice Bowls?
The Future of Everyday Meals
Rice Bowls are the heart of Eat Nation’s success — a perfect blend of nutrition, taste, and convenience, loved by office-goers and families alike.
- ✅ Balanced & wholesome – a complete meal in a bowl
- ✅ Portion-perfect – reduces waste & improves efficiency
- ✅ Quick, tasty & nutritious – ideal for office & delivery
- ✅ 100% Pure-Veg – appeals to a wider audience
A Franchise Model Built For Growth
Eat Nation isn’t just another food franchise — it’s a scalable business model designed for today’s entrepreneurs. Low setup costs, standardized SOPs, and strong brand recall ensure faster breakeven and sustainable profits.
Proven Product
Pure-veg rice bowls & tiffins with massive repeat demand in urban markets.
Simple Operations
Low manpower & centralized supply chain make operations easy to manage.
High ROI
Breakeven in as little as 12–15 months with strong revenue potential.
Complete Support
From training to marketing, we guide you at every step of your franchise journey.
Low Investment, High Potential
Eat Nation offers one of the most affordable entry points in the F&B franchise space, without compromising on quality or scalability. Here’s how your investment works:
Initial Investment
₹12–15 Lakhs including setup, equipment & branding.
Average ROI
Breakeven in 12–15 months with 25–30% profit margins.
Space Required
200–250 sq. ft. cloud kitchen or 400+ sq. ft. dine-in model.
Manpower
2–3 kitchen staff with centralized recipes & SOPs.
Franchise Snapshot
Clear numbers from a lean, repeatable food model designed for daily orders and fast ROI.
3–4 Weeks
Go-Live Time Quick setup, onboarding and launch support.
180–250 sq.ft.
Space Needed Compact kiosk/kitchen footprint saves rent.
75 → 156
Orders / Day (M1→M5) Steady growth as trials convert to repeaters.
₹130
Avg. Order Value Affordable pricing drives daily subscription habits.
₹2.34L → ₹4.85L
Monthly Sales (M1→M5) Revenue doubles in the first 5 months.
58–62%
Gross Margin Tight menu & portioning control food costs.
₹22K → ₹97K
Monthly Cash Profit (M1→M5) Scales with volume, without heavy overheads.
₹2.66L → ₹8.79L
Annual Net Margin (Y1→Y4) 3x+ growth with the same core setup.
We Grow Together
At Eat Nation, we believe in partnerships, not just transactions. Every franchise owner gets end-to-end support — from setup to scale-up — ensuring you never walk alone in this journey.
Kitchen Setup
Guidance on location, layout, and equipment for optimized operations.
Staff Training
Chef & staff training with standardized recipes & SOPs for consistency.
Centralized Supply
Reliable raw material supply chain to maintain quality & reduce costs.
Marketing Support
Digital campaigns, aggregator tie-ups, and local promotions to boost orders.
Business Analytics
Performance tracking tools & insights to help you scale profitably.
Ongoing Mentorship
Dedicated franchise managers to resolve queries and guide your growth.
Backed by Experience
Powered by Sarjena Foods Pvt. Ltd.
With over a decade of expertise, Sarjena Foods Pvt. Ltd. has partnered with Reliance, Metro, Air India, Walmart and more — building the legacy that powers Eat Nation.
2011
Acquired Bakerstreet brand
2012
Onboarded Walmart India
2014
PE deal with Future Group
2016
Pan-India distribution
2017
Exclusive Air India catering
2018
Expanded exports (22+ countries)
2021
1st Bake Live Studio in Mumbai
2023
New outlets in South Mumbai
2024
First Eat Nation outlet in Ghansoli
2025
Bombay Snack Exchange
What Our Franchise Partners Say
Real stories from entrepreneurs who trusted Eat Nation and grew with us.
“Partnering with Eat Nation has been the best decision for my business journey. The support and guidance helped me break even in just 13 months.”
Rahul Mehta
Mumbai Franchise Owner
“The operations are so simple and streamlined that I can manage my outlet with minimal staff. Eat Nation made entrepreneurship possible for me.”
Priya Nair
Pune Franchise Owner
“With Eat Nation’s strong brand recall and marketing support, orders started flowing in from day one. The ROI is real and fast.”
Arjun Singh
Navi Mumbai Franchise Owner
“With Eat Nation’s strong brand recall and marketing support, orders started flowing in from day one. The ROI is real and fast.”
Arjun Singh
Navi Mumbai Franchise Owner
Start Your Eat Nation Franchise Today
Join India’s fastest-growing pure-veg rice bowl & tiffin service.
Limited franchiseslots open for 2025. Don’t miss your chance!